Matt Cole
CEO
Strive
Matt Cole has served as Chief Executive Officer (CEO) of Strive since April 2023 and serves as the Chairman of the Board.
A long-time Bitcoin investor and advocate, Matt has extensive experience in institutional asset management and fixed income, having spent 15 years at CalPERS in global fixed income, where he oversaw over $70 billion in actively managed Fixed Income assets. Matt joined Strive Asset Management in May 2022 as Head of Investment Office & Global Fixed Income. He was promoted to Chief Investment Officer, Global Head of Fixed Income in February 2023 before also becoming CEO of Strive. As CEO, Matt is focused on delivering innovative Bitcoin solutions and transforming how Americans interact with Bitcoin, making it accessible, practical, and central to their financial futures, while Strive remains committed to empowering investors through its pro-shareholder focused equity ETFs and actively managed Fixed Income ETFs. Matt is a CFA charterholder and holds an MBA from California State University — Sacramento.
A long-time Bitcoin investor and advocate, Matt has extensive experience in institutional asset management and fixed income, having spent 15 years at CalPERS in global fixed income, where he oversaw over $70 billion in actively managed Fixed Income assets. Matt joined Strive Asset Management in May 2022 as Head of Investment Office & Global Fixed Income. He was promoted to Chief Investment Officer, Global Head of Fixed Income in February 2023 before also becoming CEO of Strive. As CEO, Matt is focused on delivering innovative Bitcoin solutions and transforming how Americans interact with Bitcoin, making it accessible, practical, and central to their financial futures, while Strive remains committed to empowering investors through its pro-shareholder focused equity ETFs and actively managed Fixed Income ETFs. Matt is a CFA charterholder and holds an MBA from California State University — Sacramento.